At Tempest, I created headlines, wrote the brand manifesto and copy for 2021 brand campaign and website. As a writer across all major channels I worked on sales and CRM emails, lead gen, social, and SEO content for Resource Center.
When I was at Oscar Health, I wrote copy for digital, OOH, TV, and radio for the 2019 and 2020 Open Enrollment campaigns and the launch of Medicare Advantage. I maintained Oscar’s copy guidelines and ensured brand voice stayed consistent across all channels. I worked alongside outside agencies and in-house freelancers as well as on location for popup brand activations.
I’ve been freelancing for the wonderful folks at Violet since 2020. I research, edit, and write SEO articles on topics like health equity, diversity and inclusion, and culturally competent care, and collaborate with department leaders to write case studies, build and execute social campaigns, and edit educational content.
At Flutter, I wrote and starred in a series of educational videos about women’s health. I also wrote copy for the website, social, and in-app content
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